A fresh Dating App for Divorcees is designed in order to make the 2nd (or fourth or third) Time all- all- Around Smoother

A fresh Dating App for Divorcees is designed in order to make the 2nd (or fourth or third) Time all- all- Around Smoother

Grow Your Company, Not Your Inbox

After getting divorced if you think dating before getting married is hard, trying doing it. Then throw custody dilemmas in to the mix plus it’s also trickier.

Vikki Ziegler, 42, celebrity of Bravo’s Untying the Knot, knows the fraught tightrope stroll that is dating after divorce or separation all too well. The brand new York City breakup lawyer and mediator is both a divorcee and a young youngster of divorce proceedings by by herself. Her parents split whenever she had been 12 years old.

“It ended up being the worst thing that ever happened certainly to me,” said Ziegler, an only youngster. “I became strained with determining my custody by myself in court. It absolutely was painful and scary, definitely damaging. It became clear in my experience that it was my plight in life to help individuals relying on divorce proceedings, specially kiddies. that I’d in order to become a breakup lawyer,”

Now, as divorce or separation rates skyrocket at an all-time extreme and three years after her moms and dads’ damaging split, Ziegler has simply launched a dating application called Divorce Dating. It went real time previous today within the Apple Apple shop. You’ll install it here. Her objective: to assist divorcees plunge confidently back to the dating pool, to “remember that feeling once again,” without having the discomfort of weeding through those who can’t connect.

Exactly just exactly What Divorce Dating provides that popular dating apps like Tinder and Coffee Meets Bagel don’t is a niche that is specialized of “elegant, mature” divorced people. “This is actually for individuals seeking love or companionship the next, 3rd or also fourth time around,” Ziegler claims, “people that have experienced loss, individuals who know very well what it is choose to be on a higher plus in love then fall down and also to have right straight right back on the market once again.”

To begin with, users respond to a series of “Vikki-isms” — quirky, exposing questions published by Ziegler by by by herself. Additionally they upload a headshot and a quick, two-line bio. Also, they’re motivated to talk about pictures “that unveil lot” about their lifestyles and characters in a Pinterest-like profile area.

Another differentiating function, called “Wingmen,” allows users’ friends and family members to “provide gut checks” on prospective matches, showing should they they think the individual makes the cut or otherwise not.

Rather than swiping left and right, users scroll down and up to peruse possible suitors. Whenever drawn to someone, they decide on a checkmark symbol under his / her pic. In the event that individual they check checks them too, that’s (ideally) as soon as the secret takes place. Direct messaging starts. That knows where it concludes?

In terms of showing when you yourself have young ones, there’s no particular function in the software for the right now. However, Ziegler claims you’re absolve to point out them in your profile if you prefer. “Children are incredibly painful and sensitive,” she claims. “Some individuals aren’t comfortable chatting about them while dating post-divorce, therefore we wanted become respectful of that.”

Ziegler, a brand new moms and dad by herself, happens to be joyfully hitched for 36 months.

Her marriage that is first unraveled a 12 months. “I’ve been through all of it, as a young child, as a grownup, as a specialist, and so I get it on a rather deep level and I also poured all that experience to the app.”

Divorce Dating, slated to be around on Android os some time the following year, will at first be free. No advertisements or in-app purchase choices will likely be appear when it comes to very very very first “three to four years,” Ziegler predicts. She does plan, nevertheless, to ultimately monetize it, most most most likely in way comparable to Tinder’s freemium approach. (Freemium apps are free when they launch. Then later on, sometimes years in to the future, users are charged a premium for additional functionality and features.)


Expect a couple of star-studded tie-ins into the application on future episodes of Ziegler’s TV that is returning show, by which she assists consciously uncoupling (Sorry, Gwyneth, we couldn’t make it) pairs divvy up their possessions. Which superstars are up to speed to provide Divorce Dating a spin on atmosphere? You’ll have actually to attend to see. The “divorce diva” is not spilling the beans. Perhaps perhaps maybe Not yet anyhow.